Mobile Analytics Tools
Mobile Analytics Tools
Best Mobile Analytics Tools for Effective Digital Transformation
Mobile Analytics offers the greatest opportunity for digital transformation as its power to transform is boundless and its reach is much higher. Mobile Analytics Tools are very useful for businesses for this purpose.
These tools help track the activities of a user while using the company’s application. They also help you find how much time a user is spending on your app.
With the help of Mobile Analytics you get a comprehensive record of user activities like where a user spends more time on the app, at what time the user exits and which one is the most interesting segment for the user. This valuable data will help you make new strategies or improve upon the old ones. So if you don’t have an app analyzer you must for this tool.
How Mobile Analytics Tools Help?
Mobile analytics stands as the final bridge that links decision to action (Forbes)
According to Forbes, Mobile Analytics are becoming more significant as the space between consuming analytics content on a PC as opposed to a mobile device is fading at a fast pace.
Comprehensive ROI investigation
A huge variety of apps are competing on different channels like the app store. Mobile analytics help you understand which channel contributes more to customer attention. It also helps you decide on what channel more resources should be used to maximize ROI.
Better Response to Customers
Mobile Analytics Tools allow you to work more on customer retention. They help you have detailed customer tracks about downloads and use of the application. With the complete information about customer interests, you will be in a better position to respond to their feedback. In addition, Mobile Analytics allow you to reduce the number of customers who download and use the application only once.
More Customer-Focused Marketing
Companies use push messages for marketing purpose. Mobile Analytics Tools gathered the most personalized customer data so that push message can be sent in a way that increases the application open rate. Besides, this tool lets you analyze why customers never come back after opening the app once. This feature enables you to change your strategy to convert them into long term customers.